{"id":49224,"date":"2025-10-03T13:46:25","date_gmt":"2025-10-03T13:46:25","guid":{"rendered":"https:\/\/unhz.eu\/fmthm\/?page_id=49224"},"modified":"2025-10-23T07:26:12","modified_gmt":"2025-10-23T07:26:12","slug":"programi-mmtb","status":"publish","type":"page","link":"https:\/\/unhz.eu\/fmthm\/en\/programi-mmtb\/","title":{"rendered":"MMTB Program"},"content":{"rendered":"<p>Management of tourist marketing in Bosnian language \u2013 MSc.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td colspan=\"7\"><strong>FIRST BUILDING<\/strong><\/td><\/tr><tr><td colspan=\"4\"><strong>SEMESTER I<\/strong><strong><\/strong><\/td><td colspan=\"3\"><strong>TIME-SUNDAY<\/strong><\/td><\/tr><tr><td><strong>Br.<\/strong><\/td><td><strong>O\/I<\/strong><\/td><td><strong>Subject<\/strong><\/td><td><strong>P<\/strong><\/td><td colspan=\"2\"><strong>V<\/strong><\/td><td><strong>ECTS<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Scientific and research methodology<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>7<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Strategic management of tourism marketing<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>6<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Human Resources Management<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>6<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Management of tourist destinations<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>6<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Consumer rights<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>5<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Tourism, culture and society<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>5<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Global tourism perspective<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td>5<strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>&nbsp;<\/td><td><strong>UKUPNO<\/strong><\/td><td>&nbsp;<\/td><td colspan=\"2\">&nbsp;<\/td><td><strong>30<\/strong><\/td><\/tr><tr><td colspan=\"7\"><strong>&nbsp;<\/strong><\/td><\/tr><tr><td colspan=\"5\"><strong>SEMESTER II<\/strong><\/td><td colspan=\"2\"><strong>TIME-SUNDAY<\/strong><\/td><\/tr><tr><td><strong>Br.<\/strong><strong><\/strong><\/td><td><strong>O\/Z<\/strong><strong><\/strong><\/td><td><strong>Subject<\/strong><strong><\/strong><\/td><td><strong>P<\/strong><strong><\/strong><\/td><td colspan=\"2\"><strong>V<\/strong><strong><\/strong><\/td><td><strong>ECTS<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Market research<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>7<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Consumer behavior<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>6<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Integrated marketing communications<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>6<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Tourism and hospitality industry<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>6<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Green entrepreneurship<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Innovation and project management<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Green marketing<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>&nbsp;<\/td><td><strong>UKUPNO<\/strong><strong><\/strong><\/td><td>&nbsp;<\/td><td colspan=\"2\">&nbsp;<\/td><td><strong>30<\/strong><strong><\/strong><\/td><\/tr><tr><td colspan=\"7\"><strong>&nbsp;<\/strong><\/td><\/tr><tr><td colspan=\"7\"><strong>BUILDING II<\/strong><strong><\/strong><\/td><\/tr><tr><td colspan=\"4\"><strong>SEMESTER III<\/strong><\/td><td colspan=\"3\"><strong>TIME-SUNDAY<\/strong><\/td><\/tr><tr><td><strong>Br.<\/strong><strong><\/strong><\/td><td><strong>O\/I<\/strong><strong><\/strong><\/td><td><strong>Subject<\/strong><strong><\/strong><\/td><td><strong>P<\/strong><strong><\/strong><\/td><td colspan=\"2\"><strong>V<\/strong><strong><\/strong><\/td><td><strong>ECTS<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>E-tourism and digital marketing<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>7<\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Marketing services<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>6<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Data analysis and customer relationship management<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>6<\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Professional practice<\/td><td>2<\/td><td colspan=\"2\">4<\/td><td><strong>6<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Budgetiranje i pozvelivanje prad\u017einam performancenama<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Leadership communications skills<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><strong><\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>I<\/td><td>Internet right of data protection and privacy<\/td><td>2<\/td><td colspan=\"2\">2<\/td><td><strong>5<\/strong><\/td><\/tr><tr><td><strong>&nbsp;<\/strong><\/td><td>&nbsp;<\/td><td><strong>UKUPNO<\/strong><strong><\/strong><\/td><td>&nbsp;<\/td><td colspan=\"2\">&nbsp;<\/td><td><strong>30<\/strong><strong><\/strong><\/td><\/tr><tr><td colspan=\"7\"><strong>&nbsp;<\/strong><\/td><\/tr><tr><td colspan=\"3\"><strong>SEMESTER IV<\/strong><strong><\/strong><\/td><td colspan=\"4\"><strong>TIME-SUNDAY<\/strong><\/td><\/tr><tr><td><strong>Br.<\/strong><\/td><td><strong>O\/I<\/strong><\/td><td><strong>Subject<\/strong><\/td><td><strong>P<\/strong><\/td><td colspan=\"2\"><strong>V<\/strong><\/td><td><strong>ECTS<\/strong><\/td><\/tr><tr><td><strong><\/strong><strong>&nbsp;<\/strong><\/td><td>O<\/td><td>Master degree<\/td><td>&nbsp;<\/td><td colspan=\"2\">&nbsp;<\/td><td><strong>30<\/strong><strong><\/strong><\/td><\/tr><tr><td colspan=\"7\"><strong>TOTAL 120 ECTS \u2013 CREDITS<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>","protected":false},"excerpt":{"rendered":"<p>Menad\u017ement turisti\u010dkog marketinga na bosanskom jeziku \u2013 MSc. PRVA GODINA SEMESTAR I \u010cAS-NEDELJA Br. O\/I&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-49224","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Programi MMTB - Fakulteti i Menaxhimit n\u00eb Turiz\u00ebm, Hotelieri dhe Mjedis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/unhz.eu\/fmthm\/en\/programi-mmtb\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Programi MMTB\" \/>\n<meta property=\"og:description\" content=\"Menad\u017ement turisti\u010dkog marketinga na bosanskom jeziku \u2013 MSc. 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